Making 40 the New 30

Forty really is the new 30. Women in their 40s are looking and feeling better than ever! Life no longer starts going downhill the second we hit that magic number. Instead, we live in a time where life can actually begin for women at 40!

Forty really is the new 30. Women in their 40s are looking and feeling better than ever! Life no longer starts going downhill the second we hit that magic number. Instead, we live in a time where life can actually begin for women at 40!

Many magazines now feature women on the cover who are above 30. It wasn’t so long ago that this was considered taboo. I recently read an article that stated that a lot of magazine publishers actually sell more magazines when the cover is graced by someone older than your average starlet – someone like Sandra Bullock, Jennifer Aniston, Demi Moore or Halle Berry. The article went on to say that the majority of women who read these magazines found women in their mid- to late-thirties and older to be more interesting than their younger counterparts. Women of this age have depth, smarts and elegance that only come with age and experience.


Aging really is a state of mind. Although we know this on a conscious level, it can be hard to believe it when you see evidence in the mirror that you’re aging. In fact, once you hit 40 you can officially say that you are middle aged. But middle age is looking pretty hot, and many women are looking better in their  40s than they did in their 20s. Still, the truth is that as someone heading toward 41, I’m getting tired faster and I’m seeing more of the fine lines and wrinkles. I’ve also noticed that my face and body have changed since I turned 40.

So what do we do? Well, the first thing is to stop obsessing and comparing. We can magnify imperfections that other people don’t even see or realize. Stop comparing yourself to other women, especially those that we see in magazines. Women in magazines are airbrushed and digitally enhanced – don’t compare yourself to something that is not real. You might as well start comparing yourself to a cartoon character.  

In fact, stop comparing yourself to other women in general. We are all different and unique, and that is what makes us beautiful. Instead of focusing on your flaws, start focusing on what you like about yourself. I have found that the better I feel about myself, the more I want to take better care of myself. Instead of beating myself up, I try to build myself up and thwart my own self-sabotage. You know what I mean: the chatter in your head that tells you you’re not good enough, you’re not smart enough, you’re overweight. Replace the negative remarks with positive remarks; it’s amazing how much better you’ll feel throughout each day.

We all must come to grips with aging. It’s inevitable. But with age also comes grace and wisdom. I like the woman that I have become. I am more comfortable in my own skin, I know what’s important in life, and I’ve learned not to sweat the small stuff. Start focusing on you and what makes you happy, and stop obsessing about all of your faults and flaws. You do not have to be perfect. Be kind to yourself. The truth of that matter is this: Forty really is fabulous.

4 Steps to Shedding Your Pandemic Pounds

Forgive yourself, and start walking toward a healthier you.

For those of you who have put on the Pandemic Pounds or added several new COVID Curves, you are not alone. Alarmingly, the American Psychological Association has recently published that almost half of all adults in their survey now have a larger physique. In fact, 42% of people reported gaining roughly 15 pounds (the average published was surprisingly 29 pounds but that included outliers) over the past year. Interestingly, 20% of adults in this survey lost about 12 pounds (I am surely not in this group). Clearly, there is a relationship between stress and weight change. In addition, one in four adults disclosed an increase in alcohol consumption, and 67% of participants distressingly revealed that they have new sleeping patterns.

This past year has brought about what has been called the 'new normal.' Social isolation and inactivity due to quarantining and remote working have sadly contributed to the decline in many people's mental and physical health, as demonstrated by the widespread changes in people's weight, alcohol consumption, and sleeping patterns. Gym closures, frequent ordering of unhealthy takeout, and increased time at home cooking and devouring comfort foods have had a perceptible impact. In addition, many people have delayed routine medical care and screening tests over fear of contracting Covid-19 during these visits. Unfortunately, the 'new normal' has now placed too many people at risk for serious health consequences, including heart attacks and strokes.

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